Книга: Управление отделом продаж
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197

Greg Burns. Life Insurance: Bogus Bait to Make You Switch, BusinessWeek (ноябрь 27 1995). С. 136.

198

Minda Zetlin. Kicking the Discount Habit: Teach Your Salespeople to Stop Leaving Money on the Table. Sales & Marketing Management (май 1994). С. 102–106.
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