223 
 
“GM is Still Studying the $100,00 °Cadillac”. Automotive News, May 17, 2004.
  224 
 
Shira Ovide. “Price War Erupts in Cloud Services”. The Wall Street Journal Europe. April 17, 2014, p. 20.
  225 
 
Presentation by the author: “How to Boost Profit Through Power Pricing” at the World Marketing & Sales Forum, Madrid, November 22, 2008.
  226 
 
The Wall Street Journal. April 27, 2005, p. 22.
  227 
 
“Be all-in, or all-out: Steve Ballmer’s advice for startups”. The Next Web, March 4, 2014.
  228 
 
Заявление Уоррена Баффета перед заседанием Комиссии Конгресса США по расследованию причин финансового кризиса 26 мая 2010 года.
  229 
 
Market Data Center. The Wall Street Journal, May 16, 2014.
  230 
 
Frankfurter Allgemeine Zeitung. March 18, 2009, p. 15.
  231 
 
Hagen Seidel. “Praktiker: Es geht um 100 Prozent”. Welt am Sonntag. July 31, 2011, p. 37.
  232 
 
Bernd Freytag “Magische Orte”. Frankfurter Allgemeine Zeitung. December 29, 2011, p. 11.
  233 
 
“Woolworth will zurück zu seinen Wurzeln”. Frankfurter Allgemeine Zeitung. July 2, 2012, p. 12.
  234 
 
Lukas I. Alpert. “Uralkali Signs Potash Deal With China”. The Wall Street Journal. January 20, 2014.
  235 
 
“Uralkali bringt Aktienkurse in Turbulenzen”. Frankfurter Allgemeine Zeitung. July 31, 2013.
  236 
 
Lukas I. Alpert. “Uralkali Signs Potash Deal With China”. The Wall Street Journal, January 20, 2014.
  237 
 
Подробнее об этом см.: George Stahl. “Netflix Shares Sink 35 % after Missteps”. The Wall Street Journal, October 26, 2011, p. 15 as well as the Harvard Business School case study on Netflix. В 2014 году рыночная капитализация Netflix составила $5,5 млрд.