Результаты: правильную ли стратегию вы используете?
Обведите квадранты, которые максимально точно отражают вашу практику разработки стратегии, восприятия бизнес-среды и выбранного подхода:
Посмотрите на результаты и ответьте на следующие вопросы:
• Соответствуют ли практики разработки стратегии избранному подходу?
• Соответствует ли выбранная стратегия нашему восприятию бизнес-среды?
• Каковы причины несоответствия и как их устранить?
Приложение Б
Дополнительная литература
Введение
Freedman Lawrence. Strategy: A History: Oxford University Press, 2013.
Ghemawat Pankaj. Competition and Business Strategy in Historical Perspective. Business History Review 76, № 1 (2002): 37–74.
Reeves Martin, Love Claire, Tillmanns Philipp. Your Strategy Needs a Strategy. Harvard Business Review, сентябрь 2012.
Wiltbank Robert, Nicolas Dew, Stuart Read, Saras D. Sarasvathy. What to Do Next? The Case for Non-Predictive Strategy. Strategic Management Journal 27, № 10 (2006): 981–998.
Глава 1. Классическая стратегия: будь большим
Ansoflgor Н. Corporate Strategy. An Analytic Approach to Business Policy for Growth and Expansion. Нью-Йорк: McGraw-Hill, 1965.
Barney Jay. Firm Resources and Sustained Competitive Advantage. Journal of Management 17, № 1 (1991): 99–120. Henderson Bruce. The Experience Curve. BCG Perspectives, 1968.
Henderson Bruce. The Product Portfolio. BCG Perspectives, 1970.
Henderson Bruce. The Rule of Three and Four. BCG Perspectives, 1976.
Henderson Bruce. Strategic and Natural Competition. BCG Perspectives, 1980.
Lafley A. G., Roger L. Martin. Playing to Win: How Strategy Really Works. Бостон: Harvard Business Review Press, 2013.
Lochridge Richard. Strategy in the 1980s. BCG Perspectives, 1981.
Peters, Thomas and Robert H. Waterman Jr. In Search of Excellence. Нью-Йорк: Warner Books, 1982.
Porter Michael. How Competitive Forces Shape Strategy. Harvard Business Review, март – апрель 1979,137–143. Porter Michael. What Is Strategy? Harvard Business Review, ноябрь 1996.
Prahalad C. K., Gary Hamel. The Core Competence of the Corporation. Harvard Business Review, май – июнь 1990.
Stalk George, Evans Philip, Shulman Lawrence E. Competing on Capabilities: The New Rules of Corporate Strategy. Harvard Business Review, март– апрель 1992.
Wernerfelt Birger. A Resource-Based View of the Firm. Strategic Management Journal № 5 (1984): 171–180.
Глава 2. Стратегия адаптации: будь быстрым
Darwin Charles. The Origin of Species. Лондон: John Murray, 1859.
Eisenhardt Kathleen M., Sull Donald N. Strategy as Simple Rules. Harvard Business Review, январь 2001.
Fine, Charles. Clockspeed: Winning Industry Control in the Age of Temporary Advantage. Нью-Йорк: Basic Books, 1999. McGrath Rita G. The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business. Бостон: Harvard Business Review Press, 2013.
Mintzberg, Henry. Patterns in Strategy Formation. Management Science 24, № 9 (1978): 934–948.
Nelson Richard, Sidney Winter. An Evolutionary Theory of Economic Change. Кембридж: Belknap Press, 1985. Reeves, Martin, and Mike Deimler. Adaptive Advantage: Winning Strategies for Uncertain Times. Бостон: Boston Consulting Group, 2012.
Reeves Martin, Deimler Mike. Adaptability: The New Competitive Advantage. Harvard Business Review, август 2011. Stalk George. Time: The Next Source of Competitive Advantage. Harvard Business Review, июль – август 1988.
Глава 3. Визионерская стратегия: будь первым
Bower Joseph L., Christensen Clayton M. Disruptive Technologies: Catching the Wave. Harvard Business Review, январь – февраль 1995.
Hamel Gary, Prahalad C. K. Competing for the Future. Бостон: Harvard Business Review Press, 1996.
Johnson Mark, Christensen Clayton, Kagermann Henning. Reinventing Your Business Model. Harvard Business Review, 2008.
Kim W. Chan, Mauborgne Renée. Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant. Harvard Business Review, октябрь 2004.
Lindgardt Zhenya, Reeves Martin, Stalk George, Deimler Mike. Business Model Innovation: When the Going Gets Tough. BCG Perspectives, декабрь 2009.
Moore Geoffrey A. Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers. Нью-Йорк: Harper Business Essentials, iggi.
Reeves Martin, Stalk George, Lehtinen Jussi. Lessons from Mavericks: Staying Big by Acting Small. BCG Perspectives, июнь 2013.
Глава 4. Стратегия формирования: будь организатором
Brandenburger Adam М., Nalebuff Barry J. Co-opetition. Нью-Йорк: Currency Doubleday, 1996.
Chesbrough Henry. Open Innovation: The New Imperative for Creating Profit from Technology. Academy of Management Perspectives 20, № 2 (2006): 86–88.
Evans Philip, Wurster Tom. Blown to Bits: How the New Economics of Information Transforms Strategy. Бостон: Harvard Business School Press, 1999.
Freeman R. Edward. Strategic Management: A Stakeholder Approach. Бостон: Pitman, 1984.
Henderson Bruce. The Origin of Strategy. Harvard Business Review, ноябрь 1989.
Iansiti, Marco, Roy Levien. The Keystone Advantage: What the New Dynamics of Business Ecosystems Mean for Strategy, Innovation, and Sustainability. Бостон: Harvard Business School Press, 2004.
Levin, Simon. Fragile Dominion: Complexity and the Commons. Нью-Йорк: Basic Books, 2000.
Moore, James F. The Death of Competition: Leadership and Strategy in the Age of Business Ecosystems. Нью-Йорк: Harper Business Press, 1996.
Prahalad С. K., Venkat Ramaswamy. The Future of Competition: Со-creating Unique Value with Customers. Бостон: Harvard Business School Press, 2004.
Reeves Martin, Alex Bernhardt. Systems Advantage. BCG Perspectives, 2011.
Reeves Martin, Thijs Venema, Claire Love. Shaping to Win. BCG Perspectives, 2013.
Глава 5. Стратегия восстановления: учись выживать
Burrough Brian, Helyar John. Barbarians at the Gate: The Fall of RJR Nabisco. Нью-Йорк: HarperBusiness, 1990.
Duck Jeanie D. The Change Monster: The Human Forces That Fuel or Foil Corporate Transformation u Change. (Нью-Йорк: Three Rivers Press, 2001).
Hammer Michael, Champy James A. Reengineering the Corporation: A Manifesto for Business Revolution. Нью-Йорк: HarperCollins, 1993.
Hout, Tom M., George Stalk. Competing Against Time: How Time-Based Competition Is Reshaping Global Markets. Нью-Йорк: Free Press, 1990.
Kaplan Robert S., William J. Bruns. Accounting and Managements Field Study Perspective. Бостон: Harvard Business Review Press, 1987.
Kotter John P. Leading Change. Бостон: Harvard Business School Press, 1996.
Reeves, Martin, Kaelin Goulet, Gideon Walter, Michael Shanahan. Lean, but Not Yet Mean: Why Transformation Needs a Second Chapter. BCG Perspectives, октябрь 2013.
Reeves, Martin, Knut Haanes, Kaelin Goulet. Turning Around a Successful Company. BCG Perspectives, декабрь 2013.
Глава 6. Амбидекстрия: будь разным
Birkinshaw Julian, Christina Gibson. Building Ambidexterity into an Organization. MIT Sloan Management Review, лето 2004.
March James G. Exploration and Exploitation in Organizational Learning. Organization Science 2, № 1 (1991): 71–87. Reeves Martin, Knut Haanes, James Hollingsworth, Filippo L. Scognamiglio Pasini. Ambidexterity: The Art of Thriving in Complex Environments. BCG Perspectives, февраль 2013.
Reeves, Martin, Ron Nicol, Thijs Venema, Georg Wittenburg. The Evolvable Enterprise: Lessons from the New Technology Giants. BCG Perspectives, февраль 2014.
Tushman Michael L., Charles A. O’Reilly III. Ambidextrous Organizations: Managing Evolutionary and Revolutionary Change. California Management Review 38, № 4 (1996): 8–30.
Глава 7. Выводы для руководителей: обновляй
The Boston Consulting Group. Jazz vs. Symphony – A TED Animation. BCG Perspectives, 24 октября 2014. Clarkeson John. Jazz vs. Symphony. BCG Perspectives, 1990.
Torres Roselinde, Martin Reeves, Claire Love. Adaptive Leadership. BCG Perspectives, 13 декабря 2010. von Oetinger Boiko. Leadership in a Time of Uncertainty. BCG Perspectives, 2002.
