C. P. Snow. The Affair (London: Penguin, 1962), 69.
109
Майкл Спенс разработал теорию создания сигналов и описал ее: Michael Spence, Market Signaling (Cambridge, MA: Harvard University Press, 1974).
110
George A. Akerlof, “The Market for ‘Lemons’: Quality Uncertainty and the Market Mechanism,” Quarterly Journal of Economics 84, no. 3 (August 1970): 488–500.
