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63

См.: Alia J. Crum, Ellen J. Langer (2007), Mind-Set Matters: Exercise and the Placebo Effect, Psychological Science, 18, 165–171.

64

См.: J. C. Nunes, X. Dreze (2006), The Endowed Progress Effect: How Artificial Advancement Increases Effort, Journal of Consumer Research, 32, 504–512.
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