См.: Richard Pascale and Jerry Sternin (May 2005), Your Company’s Secret Change Agents, Harvard Business Reviews, pp. 73–81.
23
См.: .
24
См.: Roy F. Baumeister, Ellen Bratslavsky, Catrin Finkenauer, and Kathleen D. Vohs (2001), Bad Is Stronger than Good, Review of General Psychology, 5, 323–370.