48
Goetz, Jim, Four Numbers That Explain Why Facebook Acquired WhatsApp, Sequoia; .
49
Hart, Myra M., Michael J. Roberts, and Julia D. Stevens, Zipcar: Refining the Business Model, Harvard Business School, May 9, 2005; .
50
Clifford, Stephanie, How Fast Can This Thing Go, Anyway? Inc., March 1, 2008; .
51
Clifford, Stephanie, How Fast Can This Thing Go, Anyway? Inc., March 1, 2008; .
52
Naughton, Keith, Avis Budget Embraces Car Sharing with Zipcar Acquisition, Bloomberg News, January 2, 2013; .
53
Number of World of Warcraft Subscribers from 1st Quarter 2005 to 3rd Quarter 2014 (in millions), Statista; .
54
Patrick, Brian, Zipcar Timeline: From Business Idea to IPO to $500 Million Buy-out, Entrepreneur, January 2013; .
55
WhatsApp company overview, CrunchBase; .
56
Freeman, Mike, Qualcomm Sells Stake in Tagg – The Pet Tracker, UT San Diego, July 10, 2013; .
57
Sigsns Definitive Agreement to Acquire Radian6, the Industry’s Leading Social Media Monitoring Platform, Salesforce.com, press release, March 30, 2011; .
58
Berkshire’s Corporate Performance vs. the S&P 500, Berkshire Hathaway, February 26, 2010; .
59
Colao, J. J., In Defense of the Lifetime Value (LTV) Formula, Forbes, Septem-ber 13, 2012; . All values based on this source.
60
Inc. Reports Q2 2012 Financial Results, Ancestry.com, press release, July 25, 2012; .
61
Nunogawa, Matt, Notes and Summary of Gail Goodman’s ‘The Long Slow SaaS Ramp of Death, , September 11, 2013; .
62
Botteri, Philippe, et al., Bessemer’s Top 10 Laws of Cloud Computing and SaaS, Bessemer Venture Partners, Winter 2010; .
63
McDerment, Mike, An Open Letter from FreshBooks Founder Mike McDerment, FreshBooks.com, August 21, 2012; .
64
Бутстреппинг – метод наименьшего риска при создании компании, характеризующийся незначительным финансированием ее развития извне или его полным отсутствием. Прим. ред.
