Keyth J. Holyoak, Mental Leaps: Analogy in Creative Thought (MIT Press, 1996), 6. – Примеч. авт.
142
Twyla Tharp, The Creative Habit: Learn It and Use It for Life (Simon and Shuster, 2003), 157. – Примеч. авт.
143
См.: Gerald Zaltman, How Customers Think (Harvard Business School Press, 2003); Daniel H. Pink, «Metaphor Marketing», Fast Company (April 1998). – Примеч. авт.
