См.: Yexin Jessica Li et al., Economic Decision Biases and Fundamental Motivations: How Mating and Self-Protection Alter Loss Aversion, 102 J. Personality and Soc. Psychol. 550 (2012). Когда люди способны контролировать эмоции, они демонстрируют меньшую боязнь потерь. См. Peter Sokol-Hessner et al., Emotion Regulation Reduces Loss Aversion and Decreases Amygdala Responses to Losses, 8 Soc. Cognitive and Affective Neuroscience 341 (2013).
