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См.: Brodi е , R. Virus of the Mind: the New Science of the Meme. Seattle, Integral Press, 1996;

Lynch, A. Thought Contagion: How Belief Spreads Through Society. New York, Basic Books, 1998; Balkin, J.M. Cultural Software. New Haven, Yale University Press, 1998; Bloom, H. The Lucifer Principle. Sydney, Allen & Unwin, 1995; Aunger, Robert The Electric Meme. New York, Simon & Schuster, 2002; Laland, Kevin, and Gillian Brown Sense and Nonsense. Oxford, Oxford University Press, 2002; Shennan, Stephen Genes, Memes and Human History. London, Thames and Hudson, 2002. Громадная роль в успехе идеи мема принадлежит философу Дэниелу Деннету, особенно двум его книгам: Dennett, Daniel Consciousness Explained. Boston, Little Brown, 1991; Dennett, Daniel Darwin's Dangerous Idea. New York, Simon & Schuster, 1995.